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Monday, 24 December 2007

Wikipedia's New Rival?

Google has started a new information project whereby experts will publish webpages with articles on their specialism using a tool called 'Knol'. These webpages will be searchable via Google's search engine and will cover any subjects. Authors of the articles will get a share of advertising revenue generated by the webpages.

This project is seen as an attack on Wikipedia which currently holds high page rankings on Google's search engines for practically any subject. Its difficult to predict how popular this new information project will be; experts may be attracted by the opportunity to make money using Knol, but will users want to navigate ad filled pages for information when there is the ad free environment of Wikipedia?

And of course the new project will find it difficult to even begin to match the huge amount of information that Wikipedia currently contains. At the moment there are over 2 million articles on Wikipedia and thats just the English section. It will probably be a while before we see if competition between the two comes to a head, in the meantime Wikipedia continues to satisfy most people's information needs.

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